In a significant move following its merger with Vistara, Air India has launched the Maharaja Club, a revamped frequent flyer program designed to reward both frequent and occasional travellers. The new program, which replaces the Flying Returns program, aims to offer a more streamlined and rewarding experience for all members.
It is worth mentioning here that, launched in 1994 as “Flying Returns,” the program remains one of India’s longest-running and most enduring loyalty schemes.
A Milestone Merger: Air India and Vistara
In November, Air India finalized its integration with Vistara, marking a significant milestone in Indian aviation. This follows the earlier consolidation of Air India Express and the former AirAsia India in October. Together, they form a cohesive full-service airline under the Air India group, enhancing the offerings of the Air India-Vistara entity.
Key Highlights of the Maharaja Club
1. Easy Membership Requirements
To join the Maharaja Club, individuals need a valid email address and mobile number. These straightforward criteria make the program accessible to a wide audience.
2. Enrollment Bonuses and Reward Points
- Welcome Bonus: New members receive 1,000 bonus points after completing their first flight.
- Direct Bookings: By booking through Air India’s official website or mobile app, members earn 2 Maharaja Points for every Rs 100 spent.
3. Star Alliance Benefits
Maharaja Club members can earn and redeem points across all 24 Star Alliance partner airlines, including:
- Singapore Airlines
- Lufthansa
- United Airlines
Members also enjoy additional perks such as excess baggage allowances when flying with partner airlines, making it a valuable benefit for international travellers.
4. Earn Points with Partners
Air India’s partnerships extend beyond airlines. Members can accumulate points through various partner services, including:
- Hotels
- Retailers
- Other travel-related services
These points can be redeemed for free tickets or cabin upgrades.
5. Flexible Payment Options
Maharaja Club members can book flights using a combination of cash and points, offering flexibility for travellers who may need to top up their point balance.
6. Premium Lounge Access
Gold and Platinum tier members gain access to over 1,000 airport lounges worldwide, including Star Alliance premium lounges. Notably, members can access exclusive lounges at major hubs like London Heathrow, enhancing the travel experience.
Exploring the Maharaja Club Tiers
The Maharaja Club offers four distinct tiers for frequent flyers, with each tier providing exclusive benefits and opportunities to earn points. These tiers—Red, Silver, Gold, and Platinum—are designed to reward members based on their travel frequency and spending, ensuring that every flyer is adequately recognized.
1. Red Tier
- Maharaja Points Earned: 6 points per INR 100 spent
- Tier Points: 6
Qualification: Simply join the Maharaja Club to start earning points. This tier is ideal for those new to the program or casual travellers who wish to begin earning rewards.
2. Silver Tier
- Maharaja Points Earned: 8 points per INR 100 spent
- Tier Points: 6
Qualification: To qualify for this tier, members need to earn 15,000 Tier Points, including a minimum of 4,500 Tier Points from Air India flights, or complete 30 flights (including at least 4 with Air India). The Silver tier is great for frequent flyers who travel regularly with Air India.
3. Gold Tier
- Maharaja Points Earned: 9 points per INR 100 spent
- Tier Points: 6
Qualification: To reach Gold status, members must earn 30,000 Tier Points, with at least 9,000 Tier Points from Air India flights, or complete 60 flights (with at least 8 Air India flights). The Gold tier offers additional privileges and is perfect for regular international travellers.
4. Platinum Tier
- Maharaja Points Earned: 10 points per INR 100 spent
- Tier Points: 6
Qualification: The highest tier, Platinum, requires members to accumulate 45,000 Tier Points, including at least 13,500 Tier Points from Air India flights, or complete 90 flights (with at least 12 flights with Air India). Platinum members enjoy the most exclusive perks, making it the top choice for the most dedicated and loyal Air India passengers.
Additional Benefits for All Tiers
For all tiers, members who book directly through Air India’s official website or app can earn 2 bonus Maharaja Points per INR 100 spent. These points contribute to faster rewards, which can be redeemed for flights, upgrades, and other travel-related perks.
Why Join the Maharaja Club?
The Maharaja Club offers a blend of convenience, flexibility, and exclusive perks for its members. With benefits extending to Star Alliance partners and a wide range of earning options, it is designed to reward loyalty while enhancing travel comfort.
A New Chapter for Air India
The launch of the Maharaja Club signifies a new chapter for Air India, as it strives to offer a world-class travel experience. With its enhanced loyalty program, Air India aims to attract and retain customers by providing a range of benefits and privileges.
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